19 Sep How to Sell an Industrial Property That Needs Renovation for a Profit
Alex Ruch of ELIFIN® represented the seller in the successful sale of the ±6,500 SF property located at 1905 Dallas Dr in Baton Rouge, LA.
Challenge
The property needed significant work, which narrows the buyer pool to those who can see past the current condition to the opportunity underneath. Finding the right buyer was not a matter of broad market exposure. It required knowing exactly who would look at a property in need of renovation and see value rather than risk.
Strategy
Alex knew his buyer. He understood that this particular purchaser’s model is built around acquiring properties that need substantial work, executing a thorough renovation, and repositioning the asset for resale. That match did not come from a database search. It came from the fact that Alex closes more industrial deals in East Baton Rouge Parish than any other agent, and he is on the phone with industrial owners and users every day. He knows which buyers are looking for turnkey space and which ones want a project, and he knew this property belonged in the second group.
That same market knowledge shaped his advice once the buyer was engaged. Alex did more than make an introduction. He walked the buyer through what needed to be addressed, what could be demolished, and what did not need attention, based on what local operators actually want in a building and what investors will pay for. That gave the buyer a clear and efficient renovation roadmap grounded in real demand rather than guesswork, and it gave the seller a buyer who could move with confidence instead of hesitating over unknowns.
Result
The property went under contract quickly and the transaction closed without complication. The seller achieved a clean exit on a property that required the right buyer to trade, and the buyer acquired an asset that fit his investment model precisely. Alex brought the deal full circle, exactly as he had promised.
Leading Agent

Alex Ruch
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